WTC Games supported All-In-One Sports VR with a broad promotional campaign built around Steam wishlist growth and additional visibility in the VR media ecosystem.
The campaign needed to expand discovery beyond the Steam store page and reach both Steam users and audiences already interested in VR games.
Campaign strategy, wishlist promotion, and outreach/publications on VR-focused media portals.
We combined wishlist activity with targeted VR media placements and coordinated several promotional touchpoints around the game.
Wishlist activity increased by +1,400% during the measured campaign period, making this one of the strongest growth results in the WTC Games portfolio.
